A STRUCTURE AND STRATEGY
A well-structured brand has a subliminal power when making decisions.
Working a strategy is to leave your mark on your target audience’s minds! Creating a brand that lasts in memory is much more than thinking about the name, it is a necessity for success.
The power of the brand, if it has its own unique identity, makes it immediately recognizable … an image … a slogan … a feeling.
Is the Carnival brand a good example of this?