WILL COMMUNICATION COMPANIES BE NGOS?
They say there are no free lunches, but many think that Communication is free. Will media companies be perceived as NGOs
Coaching 4.0 supports digital transition
Coaching 4.0 supports Portuguese small and medium-sized companies (SMEs) in their transition to the digital era.
The Communication of Value vs the Value of Communication
It is worth clarifying for those who are more distracted that the existence of value is mandatory for communication to work! Communication of value guarantees results.
Essência is now a member of the Portuguese Association of Marketing Professionals.
APPM’s main purpose is to work on valuing marketing professionals and as peers (with more or less experience) to reinforce the added value that Marketing brings to the economy and society.